Commoditized coffee pods

Strong individual brands with robust origins and taste profiles

Showing the provenance of each coffee within each pod

A multi-brand spot developed for Green Mountain Coffee Roaster's main brands—Green Mountain Coffee, Barista Prima, and Tully's—while at Partners + Napier in 2013.

Credits include Account: Bob Bailey + Courtney Gray, Planner: John Roberts, CW: Pete Vonderlinn, Producer: Barry Sonders. Capture/VFX/Post were handled by Method.